#PGARnR
LEGEND
MARKETING/PROMOTING & SELLING
Marke ng/
Promo ng
the game
of golf
Marke ng/
Promo ng
of the facility
Marke ng/
Promo ng
of golf events
and ou ngs
Marke ng/
Promo ng
products and
services
Selling
products and
services
Managing
the customer
experience
MAR
PLAYER DEVELOPMENT
Introducing/
Instruc ng
new golfers
Facilita ng
transi on from
beginner to golfer
Developing
exis ng golfers
Playing golf to
a good standard
PDEV
PLANNING/EXECUTING GOLF EVENTS
Planning a golf
event/ou ng
Execu ng a golf
event/ou ng
Managing daily
play/tee mes
DP/EV
RETAIL
Managing retail
inventory
Managing
merchandising
Staying current/
knowledgeable on
products and trends
RET
MANAGING FINANCE AND PERSONNEL
Managing
finances
Managing
personnel
Conduc ng
strategic business
planning
Coordina ng
with total facility
opera ons
MAN