A Word from Your Education Team 02
TEE TALKS LIVE!
National Conference Series This Fall 03
The Schedule Breakdown 04
HUMAN RESOURCES
Conducting Performance
Evaluations of Your Staff This Season 05
How to Run an Effective Board
or Committee Meeting 06
TEACHING AND COACHING
A Suite of Teaching and Coaching
Workshops for PGA Members 08
Introducing Yoga to Your
Adult Golf Lessons 09
ROLES AND RESPONSIBILITIES
Leading Initiative to Identify The
Job Standards for PGA Members 10
BUSINESS PLANNING
How to Impress a Newcomer Golfer
in a Golf Club? 11
14 Amazing Social Media Customer
Service Examples and What You Can
Learn from Them 13
MARKETING
A Focus on Direct Marke ng in Golf
Cost-effec ve not as Important as
Revenue-effec ve 15
NEW PODCASTS 17
RETAIL MANAGEMENT
Customers Wants and Desires and
15 Visual Merchandising Tac cs
You Can Deploy to Exceed Them 18
