PGA of Canada

PGARnR17

Issue link: http://pgaofcanada.uberflip.com/i/892309

Contents of this Issue

Navigation

Page 26 of 36

PGA OF CANADA: ROLES & RESPONSIBILITIES CONNECTIONS The PGA of Canada has partnered with CareerJoy, where members and Candidates for Membership will enjoy a discounted rate to support in a variety of roles rela ve to areas of low confidence from the findings of this research. CLICK HERE to access the cotent within the Tee Talks pla orm. As a result of these findings, the PGA of Canada strives to understand the professional's confidence being higher in managing customer expereice and daily tee mes than that of the employer. EMPLOYER ASSESSMENT HIGHER THAN PROFESSIONAL CONFIDENCE PROFESSIONAL CONFIDENCE HIGHER THAN EMPLOYER ASSESSMENT MAR Marke ng/promo ng the game of golf 2% MAR Marke ng/promo ng the facility -1% MAR Marke ng/promo ng golf events and ou ngs 0% MAR Marke ng/promo ng products and services -2% MAR Selling products and services 7% MAR Managing the customer experience 16% PDEV Introducing/instruc ng new golfers 5% PDEV Facilita ng transi on from beginner to golfer 6% PDEV Developing exis ng golfers 1% PDEV Playing golf to a good standard -8% DP/EV Planning a golf event 0% DP/EV Execu ng a golf event 5% DP/EV Managing daily tee mes 15% RET Managing retail inventory 11% RET Managing merchandising 0% RET Staying current/knowledgeable on products/trends -10% MAN Managing finances -6% MAN Managing personnel 6% MAN Conduc ng strategic business planning 2% MAN Coordina ng with total facility opera ons 2% CONFIDENCE/COMPETENCE PERCEPTION GAPS

Articles in this issue

Links on this page

view archives of PGA of Canada - PGARnR17