GRAYDON C
Global Golf Advisors
Business Intelligence Data
for Informed Decision Making
GRAYDON D
Leigha Turner Director of Retail at
Baltusrol Golf Club
Member Loyalty Program
The concept of consumer loyalty has
evolved greatly over the last several
decades. Being rewarded to shop touches
all area of our life from buying coffee
to travel, getting financially thanked
and incented is a part of the retail cycle.
'Building A Member Loyalty Program' will
demonstrate:
• How the concept of loyalty has
changed in retail in the last 20 years
• How 'online' has changed the nature
of how we buy commodities
• How the concept of loyalty drives
how and where we buy
• Is a loyalty program right for your shop
• How we can build a program to thank
and reward our customers
11:45-12:15
LUNCH
12:15-1:15
OPENING KEYNOTE
David Lorentz
Sr. Research Manager –
National Golf Foundation
Youth golf: Redefining success
1:15-2:15
PGA PANEL: The PGA Experience –
Trends in the Golf Industry with Ian Leggatt,
Lindsay Knowlton and Sam Young
2:15-2:45
Networking Break
Graydon Hall Foyer
GRAYDON AB
11:45-2:45 2:45-4:15
